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Modern digital marketing tools, on the other hand, allow you to measure views, open and click rates, as well as the precise behavior of people on your website or in your application. This makes it much easier to judge the effectiveness of your marketing campaigns and optimize them later. It allows you to reach a wider audience . Unless you have a huge budget, offline marketing only allows you to reach a local (or at most national) audience. With digital marketing, on the other hand, you can very easily launch campaigns all over the world, without costing you more.

Finally, it is important to highlight that digital mobile number list arketing has the advantage of often being more accessible for SMEs. It's hard to make a TV commercial if you don't have a whole crew on and. On the other hand, you can very well launch some digital marketing campaigns as a freelancer, without ruining your budget. 💰 How much does it cost to make a digital marketing plan? It will always be cheaper than offline marketing! It's difficult to estimate the exact cost of a digital marketing campaign because it depends on what you want to do.

Advertising on Google, for example, can quickly get expensive, especially if you're in a highly competitive industry. But the advantage of digital marketing is that it is very flexible and scalable. You can start with a small investment and increase your budget as your business grows. And don't forget that it is absolutely possible to start marketing online without any financial investment, for example working on your SEO or promoting your product on social networks. 🙌 The different forms of digital marketing Now that you are convinced that you need to develop your digital marketing, let's move on to the different tactics available. The modern internet is constantly evolving.